The process of developing visual and aesthetic elements to communicate a message or solve a problem using art, graphic design, typography, and other techniques to create impactful marketing materials

Creative and design are essential components of digital marketing strategies. They help businesses to create visually appealing and engaging content for their digital platforms. Creative services include graphic design, video production, photography, and copywriting, while design services focus on the aesthetics and user experience of a website or mobile app.

Creative services play a significant role in digital marketing as they help to create compelling visual and written content that can attract and retain customers. For instance, social media posts, videos, and infographics can help to increase engagement, build brand awareness and ultimately drive conversions. Additionally, design services ensure that the website or mobile app has a user-friendly interface that enhances the user experience and helps to retain customers.

Creativity is intelligence having fun.

Design is not just a few tricks to the eye. It's a few tricks to the brain. The brain sees what it wants to see. It is not a single object or dimension, it's messy and complex, remember design is not just what it looks like and feels like. Design is how it works.